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Our History
1986
Founded by Savaş Damargüç.
Entered the market by launching baby cups and teething rings under the Bebsi brand.
1987
Launched Türkiye's first domestic pacifier production.
1989
Launched the glass baby bottle product line.
Initiated Türkiye's first domestic PP baby bottle production.
1992
Created the Wee Baby brand, consolidating all products under a single identity.
1996
Began exporting locally produced Wee Baby products to international markets.
2000
Certified its product quality by becoming the first brand in its category to receive the TSE (Turkish Standards Institute) Certificate.
2005
Merged all brands under Burda Bebek.
2006
Reached 22 export destinations worldwide.
2016
MAP Yatırım acquired the majority stake in Burda Bebek.
2017
Acquired the Mycey brand.
Built the largest mother and baby products factory in Türkiye and the Middle East, spanning a 15,000 m² indoor area.
2018
Obtained international quality certifications.
2019
Formed a strategic partnership with the world-renowned baby feeding brand Tommee Tippee (becoming its sole distributor in Türkiye). Invested in laser-drilling technology for baby bottle nipples.
2020
Invested in an automated baby bottle production line.
2021
Expanded its export network to 42 countries.
2022
Invested in an automated pacifier production line. Formed a strategic partnership with the globally acclaimed baby skincare brand Bübchen.
2024
Invested in solid silicone machinery and molds. Introduced its new baby cosmetics range.
2025
Launched a strategic brand collaboration with the celebrated artist Şevval Sam for Wee Baby.